FOOD-AT-HOME CPI SURGE~25%
cumulative rise since 2020 pre-pandemic baseline
GAS PRICE THRESHOLD$4+
national average per gallon, amplifying supply chain costs
STORE BRAND SWITCH RATE↑ Sharply
consumers trading down from name brands across income levels
LAST COMPARABLE SPIKE1970s
mid-decade energy shock + supply disruption mirror of today
Q&A — WHY IT MATTERS